March 08, 2008

Truth In Advertising

Ogilvy quotes Claude Hopkins thundering "People don't buy from clowns!" (on humour in advertising). But how else to explain Western Culture?

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2 Comments:

At 3/14/2008 11:52 am, Blogger Angela Natividad said...

Nothing wrong with clowns. Fellini made a career out of exploiting complex clown relationships.

 
At 3/14/2008 10:51 pm, Blogger Jimmy Little said...

There's lots wrong with clowns! Or so I'm told. And I believe everything I'm told, especially when it's Fellini doing the telling.

 

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